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Case Study 1:
Enhancing Engagement Through a Flexible Benefits Platform

Client:
UK Professional Services Firm (250 employees)

The Challenge:

The client struggled with low engagement in their existing benefits offering. Employees felt the benefits were outdated and lacked flexibility, leading to poor uptake and limited perceived value.

The Optima Solution:

Optima conducted a full benefits audit and employee consultation, identifying a clear demand for flexibility and choice. We implemented a tailored flexible benefits platform, incorporating core benefits alongside voluntary options such as additional holiday purchase, health cash plans and lifestyle discounts.

The Outcome:

  • Employee benefits engagement increased by over 60%
  • Improved understanding of total reward across the workforce
  • Positive feedback in employee surveys, with benefits cited as a key retention factor
“Working with Optima has been a fantastic experience. They really took the time to understand our business and our people.”

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